Bistro Henriks
Restaurant Re-Branding
Rebranding for A Classic Restaurant—From Fine-dining to A More casual Neighborhood Restaurant
Henriks is a restaurant in the city centre of Tampere, Finland est. 1986. They were doing a renovation and a new interior design, and we were invited to renew their brand and consult on their concept. The result, a laid-back French inspired bistro and a drink bar, we dubbed “The whole city’s neighborhood restaurant”.
As the basis of their messaging, we used traditional Finnish food-based aforisms and puns to make the brand feel more approachable.
Additional photography by J. Salminen / Tiikerikuva.
Our services
Branding, Art Direction, Consulting, Copywriting, Still & Moving Images, Print Design, Web Design, Social Media, Illustration, Music